Meet Andrea Küpfer

Senior Brand Impact Manager

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Andrea Küpfer is a Senior Brand Impact Manager at Hotz Brand Consultants, where she oversees complex and comprehensive brand and communication projects.

With her entrepreneurial and implementation-oriented mindset, she embodies Hotz Brand Consultants’ corporate philosophy of advising and supporting every company as if it were her own. Her unique background of experience spans a wide range of industries, countries and corporate cultures.

Before joining Hotz Brand Consultants, Andrea was Head of External Communication/Deputy Head of Corporate Communication at Bühler Group and Head of Corporate Communications at a global advertising marketer. Prior to this, Andrea worked at Credit Suisse in corporate development in Zurich, New York, and Milan, and for the global PR consultancy Hill+Knowlton Strategies in London.

Andrea contributes her direct experience on the corporate side to Hotz Brand Consultants, along with an understanding of how the use of technology and data can support effective marketing. She holds a Bachelor's Degree in Communications and a Master's Degree in Corporate Strategy from SDA Bocconi.