Meet Michaela Bossard
Michaela is a brand impact manager at Hotz Brand Consultants and has been successfully translating brand strategies into tangible brand experiences for the past 3 years.
Throughout her career, she has experienced for herself what a brand can do and what impact it can have, whether from the perspective of an agency, a global marketing department or as an employee directly at the customer front. She integrates these insights and experiences into client projects with her "hands-on" and "how-can-we-top-this" mentality.
Thanks to her bachelor's degree in economics in Basel and her practice-oriented master's degree in visual & digital media in Madrid, she bridges the gap between creativity and management with ease.