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Sennweidstrasse 35
6312 Steinhausen / Zug

Brand-driven
impact for
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BRAND-DRIVEN IMPACT

We help companies achieve strategic goals through the power of the brand.

About us
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OUR SERVICES

What we do

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Brand + Business Strategy

We help businesses grow and position themselves for success in the market.

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Transformation + Metrics

We help clients shape the future through holistic and measurable transformation programmes.

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Brand Experience Design

We craft unique brand experiences that are adaptive to all touchpoints and evolve with your brand.

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TRUSTED LEADERS

We work with brands that want to make a difference.

INSIGHTS

The Latest from
the Company

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Articles

Why we are at home in Steinhausen

Where past meets future - and tradition meets innovation: We have a very special history with Steinhausen that continues to shape our power house today

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Articles

Our company

From design office to brand consultancy: Our company history is at the same time a family history - and continues in big steps.

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Articles

The brand as a tool

What does a brand need to make its impact? For our customers, we turn every brand into a tool.

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Articles

Brand Storytelling

At the heart of every Strong Brand is its self-image. A powerful idea that gives meaning to everything the company does. It is the cornerstone of every experience that people should have with the company.

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Articles

The Brand Experience Fingerprint

There is only one way to create impact with a brand: it has to be experienced. Brand experiences are the interface between people and the brand.

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Articles

Don’t Hide—You Are a Champion!

They are world market leaders in their special field. But they are completely unknown to Mr and Mrs Swiss. They are niche providers. Key players on the global market who, although small in size, supply companies all over the world with their highly specific range of services.

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Media Releases

Virtual Reality: From Future Gimmick to Useful Business Tool

Hotz Brand Consultants and sister company Calydo secure exclusive rights to VR technology.

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Articles

How Does Design Define Itself?

Design thinking, product design, industrial design, fashion design, and organisational design. Everything, it seems, is about design these days. What design means, however, is often unclear. A brand designer’s understanding is different to that of an organisational developer.

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Articles

Creating Moments of Enthusiasm

A main focus for brand managers these days is the Net Promoter Score, NPS for short. They want as many ‘yes’s’ as possible in response to the question ‘would you recommend us?’ The initiatives in the companies that follow the NPS programmes, however, start with the ‘no’. With great effort, analyses are carried out, information is collected and projects are started to combat the reasons for the ‘no’.

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Media Releases

A Bank That Feels Like an App: Credit Suisse Launches CSX Brand with Hotz Brand Consultants

Under the name CSX, Credit Suisse is igniting the next stage of digitalisation and offering its clients a new and uncomplicated banking experience.

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Let’s work together.
Let’s work together.

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